YouTube has forever changed how people go about finding information or even entertainment. If you want to learn how to grill a T-bone steak, you don’t need to call your dad or even read a book; just do a search on YouTube and you get a step by step tutorial on how to do it. If you are bored with nothing to watch on TV, you can easily lose hours of your day getting caught up in watching parodies on YouTube by YouTube gurus such as Lisa Nova, Watch The Guild, ijustine or The Hillywood Show.
Many everyday people are discovered on YouTube but just because you upload a video it doesn’t guarantee you will be a success or even get a bunch of subscribers. Here are some tips to help you succeed.
1.) Purchase a decent video camera or webcam.
2.) Clean studio. Make sure the area you plan to do your recording is clean and clutter-free. There is nothing worse than seeing a bunch of clutter behind the person on camera to distract your viewers.
3.) Light it up. You want to make sure that you offer plenty of light for your recording sessions. You will need to invest in some good lights so that your face, body and background are well lit. Make sure the lighting looks natural. Do not point a desk lamp straight at your face so that you end up with a huge, harsh glowing shiny spot in the middle of your forehead. Diffuse the light so that it’s soft looking on the face.
4.) Dress and be groomed for the part. Whether you are doing parodies, teaching tutorials or just trying to get your name and face out there, you need to dress appropriately.
Make sure your hair is styled and not hiding your face. Wear some makeup even if it’s just to conceal imperfections. A little makeup goes a long way but too much can put off your audience.
Make sure clothing is clean and nothing too revealing. You do not necessarily want to appeal only to one sex by using sex appeal. The idea of being a YouTube sensation is to gather as many viewers as possible. Just think, some viewers are mothers, fathers and even grandparents so you don’t want to flaunt “your goods” to the world. You can be sexy without being slutty.
5.) Offer something unique to your audience. Give them a reason why they should watch your tutorial over Miss Competitor that has already 100k subscribers.
6.) Observe the competition. If you want to be the next makeup tutorial guru, watch videos of your competitors. Discover why they are so popular and take notes. How do they market their YouTube channel? What clearly works for them to gather such a wide audience?
7.) Speak clearly and make sure your volume is set at an appropriate setting so that your viewers can hear your video clearly without the need to turn up their personal volume all the way up.
8.) Do not infringe on any copyrights. Whether it is music, TV shows or movies; you must personally own the rights to any music and footage you feature in your videos. If you want to use a popular song, you must contact the music company that owns the rights to the music for permission.
9.) Get comfortable with video editing. A lot of your video attractiveness for the audience has to do with how you edit your videos. You will need to either get a friend to help you out that has knowledge of using video editing software or read up on some tutorials on how to use video editing software programs.
10.) Get in on social networking to maximize your viewing audience. Get a Twitter account, Facebook account and develop a fan page and a personal website or blog where your audience can get more information about you and your videos. Be sure to advertise these URLs on your YouTube account and video description information. buy watch time hours youtube